Word of the Day – Ad hominem

• Adverb &  Adjective:
  1. (of an argument or reaction) directed against a person rather than the position they are maintaining.
  2. relating to or associated with a particular person; attacking an opponent’s character rather than answering his argument.
  3. appealing to one’s prejudices, emotions, or special interests rather than to one’s intellect or reason.
•  Synonyms:
  1. mudslinging
  2. personal attack
  3. smear
• Usage:
  1. The CPA’s client rose an ad hominem argument over the bill’s amount.
• Encountered:
  1.  Watching a video on the Internet wherein a police chief accused the media of ad hominem personal attacks. Somewhat redundant, I do believe.

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